Unique is a B2B SaaS sales intelligence startup on a mission to reinvent sales for the remote work era and beyond.

Unique's modern selling approach enables teams to win more deals by building more productive relationships with customers and giving customers a transparent buying experience.

Unique was founded in 2021 by Manuel Grenacher and Andreas Hauri. The company is headquartered in Zürich, Switzerland.


Unique uses conversational AI to crunch and analyse video and audio conversations to augment workers with real-time coaching and insights. Behind the scenes, automation cuts down on administrative tasks by automatically carrying them out.


Unique's platform leverages AI to record and analyse sales conversations in 12 languages, including Swiss German, to deliver real-time insights and coaching. For sales leaders, Unique reduces the time to train salespeople, which leads to an improvement in the team’s performance.


Unique acquired Munich-based Ciara, a real-time meeting intelligence startup on. With this acquisition, Ciara’s IP, including deal assistance, will be integrated into the Unique platform, which includes real-time capabilities for Microsoft Teams, Google Meet and Zoom ecosystems.


Unique is backed by Pictet, Constantin Sturdza, VI Partners, Philipp Stauffer, Daniel Gutenberg, and others. The company raised an additional $6M (approx. €5.5M) in new financing on Apr 11, 2022. This brings Unique's total Seed funding raised to $12M to date.



  • Year founded: 2021
  • Funding Info: $12M over 2 Rounds (Latest Funding Type: Seed- Series Unknown)
  • Yearly Revenue: NA
  • Employee Size: 11-50
  • Business Valuation: NA
  • City/Town: Zürich
  • State: Zürich
  • Country: Switzerland
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