Trust is a digital adtech startup that provides emerging brands with digital advertising data insights.
Trust aims to give smaller businesses the same advantages that large enterprises have when marketing on digital and social media platforms.
Trust was co-founded in 2019 by James Borow, Daniel Druger, Sean Friedland, Chris Lorenz, Geoffrey Anderson, and Spencer Anderson. The company is headquartered in Los Angeles.
Trust's platform allow emerging brands to band together to get benchmarked KPIs, trusted insights, and extended payment terms for their growth investments – all 100% free.
Trust collects a fee from vendors like Facebook and Google when brands use its service to buy digital ads, pay for product inventory or acquire software licenses.
Trust's platform is used by brands, including Apothékary, Tea Drops, Brightland, Nomadica, KYX, and many others. Since August, brands using the Trust network have shared over 650,000 anonymized transactions with each other, while more than $500M in digital marketing spend has been indexed.
Trust is backed by Lerer Hippeau, Lightspeed Venture Partners, Manta Ray, Upfront Ventures, Upper90, Sapphire Sport, and others. The company raised $30M in debt and equity financing on Apr 19, 2022. This brings Trust's total funding to $44.6M to date.