ServiceMarket, previously known as, is one of Dubai's fastest growing startups.

ServiceMarket's website allows customers to get quotes and book home services as well as read reviews of service providers.

ServiceMarket was founded in May 1, 2013 as MoveSouq  by Bana Shomali & Wim Torfs. The company changed it's name to ServiceMarket on Nov 13, 2016. It is based in Dubai, United Arab Emirates.


ServiceMarket is the largest portal in the UAE that connects customers with professional and licensed home services companies: movers, cleaners, painters, gardeners, handymen and insurance companies.


ServiceMarket successfully connected over 150,000 customers to international movers, cleaning services, car insurance companies, painting services, maintenance companies, storage companies, babysitters, caterers, etc. in Dubai, Abu Dhabi, Sharjah and Doha.


ServiceMarket is backed by AddVenture & Emmar.



  • Year founded: 2013
  • Funding Info: $8.3M in 4 funding Rounds (Last funding type: Series B)
  • Yearly Revenue: NA
  • Employee Size: 11-50
  • Business Valuation: Unknown
  • City/Town: Dubai
  • State: Dubai
  • Country: United Arab Emirates
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