MoEngage is a customer engagement platform which offers a marketing automation platform that helps businesses improve customer engagement.
MoEngage is an Intelligent Marketing Cloud, built for the Mobile-first world. With MoEngage, companies can orchestrate campaigns across channels like push, email, in-app messaging, web push, and SMS, with auto-optimization towards higher conversions powered by machine learning.
MoEngage was founded in 2014 by Ravitja Dodda and Yashwanth Kumar. The company is headquartered in San Francisco, United States with offices in Bengaluru, Jakarta, London, and Berlin.
MoEngage offers a product that allows clients to gain deeper insights into the way their customers or users are engaging with their apps and websites. Its products include NATIV, Smart Triggers, Web Marketing Suite and Dynamic Product Messaging (DPM), a solution that sends personalized product recommendations across channels based on user behavior.
MoEngage works with Consumer businesses across the world including Fortune 500 brands like Samsung, Deutsche Telekom, Hearst, Prudential, Vodafone and Internet-first companies like Flipkart Group, Tokopedia, Traveloka, Gaana, and Oyo. MoEngage enables hyper-personalization at scale by analyzing over 300M users and delivering 10+ billion interactions every month.
MoEngage is backed by Matrix Partners, Helion Venture Partners, Eight Roads Ventures, F-Prime Capital and others. The company raised $25M in a Series C round on Feb 11, 2020. This brings MoEngage's total funding to $40.8M to date.