Happy Money

Happy Money previously known as Payoff, Inc., or Payoff.com, is a financial services company that offers loans to customers for paying off their credit card debt.

Happy Money is the only financial company that combines psychology and money to help people live happier lives.

Happy Money was formerly known as Payoff, Inc. and changed its name to Happy Money, Inc. in November, 2017. The company was incorporated in 2009 and is based in Costa Mesa, California. 

Happy Money empowers members through an integrated package of products and services that includes a loan to refinance credit card debt, support from dedicated Member Advocates, access to ongoing education and the consistent application of psychometric research and psychology to drive positive and sustained behavior change along the path to financial wellness.

Happy Money applies science, psychology and technology to help members reinvent their relationship with money – accelerating their journey to financial well-being.

Happy Money earns money by charging interest on credit card debt payoff loans, including charging a platform fee to cover loan origination and closing costs. Happy Money's prospective clients fill out an online application form in order to learn their loan rate, which as of December 2014 ranged from 7.96% (11% APR) and 19.54% (22% APR).

Happy Money's products include Payoff, a financial program that provides loans to customers for paying credit card debts; Joy, a mobile application that uses robot Money Coaches, designed around each person's psychology, to help people spend happier and build their savings; and Happy Money Score, which incorporates a person's psychology and motivation to make credit decisions and financial recommendations that are more human. 


Happy Money is backed by top-tier investors including Tencent Holdings, Anthemis Group, FirstMark, CMFG Ventures, & Great Oaks Venture Capital among others. The company raised $70M in its latest "Series D" financing on Sep 5, 2019. This brings Happy Money's total funding to $141.6M to-date. 



  • Year founded: 2009
  • Funding Info: $141.6M in 6 Funding Rounds (Last Funding Type: Series D)
  • Yearly Revenue: $20M-$50M (2018)
  • Employee Size: 201-500
  • Business Valuation: NA
  • City/Town: Costa Mesa
  • State: California
  • Country: United States
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